Privacy Policy
Updated August 2024
Introduction
Welcome to keyturnclosing. We are committed to protecting your privacy and providing a safe, secure experience when using our property search tools and AI-powered analysis. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our website, mobile application, and services (collectively, the “Services”). Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site.
Information We Collect
We collect several types of information from and about users of our Services, including:
- Personal Information: Information that identifies you as an individual or relates to an identifiable person, such as name, postal address, email address, telephone number, and any other identifier by which you may be contacted online or offline.
- Property Interests: Information about your real estate preferences, search criteria, saved properties, and property views.
- Account Information: If you create an account, we collect your email address, password, and profile information.
- Transaction Information: If you initiate a transaction through our platform, we collect information about the transaction, including property details, communications, and any other information provided in connection with the transaction.
- Device and Usage Information: Information about your device and how you access and use our Services, including IP address, browser type, operating system, device identifiers, mobile network information, pages viewed, time spent on pages, links clicked, and browsing patterns.
- Location Information: With your consent, we may collect precise location information from your device to provide location-based services, such as property search results in your area.
- Cookies and Tracking Technologies: We use cookies, web beacons, and similar technologies to enhance your experience, gather information about users and visitors, and manage our Services.
How We Use Your Information
We use the information we collect for various purposes, including to:
- Provide, maintain, and improve our Services, including to process transactions and send related information.
- Personalize your experience by delivering content and product offerings relevant to your interests.
- Generate and provide AI-based analysis of properties, including property scores and recommendations.
- Communicate with you, including sending service-related notices, updates, security alerts, and support messages.
- Respond to your comments, questions, and requests, and provide customer service.
- Monitor and analyze trends, usage, and activities in connection with our Services.
- Detect, investigate, and prevent fraudulent transactions and other illegal activities, and protect the rights and property of our company and others.
- Comply with legal obligations and enforce our terms and policies.
Legal Basis for Processing (For EEA Users)
If you are located in the European Economic Area (EEA), we process your personal information based on the following legal grounds:
- Performance of a Contract: Processing is necessary to provide the services you request or to take steps at your request before entering into a contract.
- Legitimate Interests: Processing is necessary for our legitimate interests, such as improving our Services, preventing fraud, and sending marketing communications. We balance these interests against your rights and freedoms.
- Consent: In some cases, we process personal information based on consent, such as for certain types of marketing communications or when collecting precise location data.
- Legal Obligation: Processing is necessary to comply with a legal obligation.
Disclosure of Your Information
We may disclose personal information that we collect or you provide in the following circumstances:
- Service Providers: To contractors, service providers, and other third parties we use to support our business and who are bound by contractual obligations to keep personal information confidential.
- Transaction Facilitation: When buyers and sellers connect through our platform, we may share relevant personal information between the parties to facilitate the transaction. This may include names, contact information, and transaction details.
- Business Transfers: In connection with any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.
- Legal Requirements: To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
- Safety and Rights Protection: To enforce or apply our terms of use and other agreements, or to protect the rights, property, or safety of our company, our customers, or others.
We do not sell, rent, or otherwise share your personal information with unaffiliated entities for their independent use or marketing purposes without your consent.
Fair Housing Compliance
Our platform is committed to compliance with fair housing laws. Our AI scoring system and property recommendations are designed to:
- Focus on objective property characteristics and not demographic factors
- Avoid reinforcing historical patterns of discrimination
- Provide equal access and opportunity to all users regardless of race, color, religion, sex, handicap, familial status, or national origin
We regularly audit our algorithms to prevent bias and ensure fair treatment in accordance with the Fair Housing Act and related regulations.
Security of Your Information
We implement appropriate security measures designed to protect your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. These measures include encryption of sensitive data, access controls, regular security assessments, and employee training.
However, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Services. Any transmission of personal information is at your own risk.
Your Data Rights
Depending on your location, you may have certain rights regarding your personal information:
- Access: You can request a copy of the personal information we hold about you.
- Correction: You can ask us to correct inaccurate or incomplete information.
- Deletion: You can ask us to delete your personal information in certain circumstances.
- Restriction: You can ask us to restrict the processing of your information in certain circumstances.
- Data Portability: You can ask for a copy of certain personal information in a machine-readable format.
- Objection: You can object to our processing of your personal information in certain circumstances.
To exercise these rights, please contact us at [contact@email.com]. We may need to verify your identity before responding to your request.
California Privacy Rights
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA), including:
- The right to know what personal information we collect, use, disclose, and sell
- The right to delete personal information
- The right to opt-out of the sale of personal information
- The right to non-discrimination for exercising your rights
- The right to limit the use and disclosure of sensitive personal information
- The right to correct inaccurate personal information
To exercise these rights, please contact us as described in the “Contact Us” section below.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity on our Services and hold certain information. Cookies are small data files placed on your device that help us improve our Services and your experience, see which areas and features of our Services are popular, and count visits.
We use the following types of cookies:
- Essential Cookies: Required for the operation of our Services.
- Analytical/Performance Cookies: Allow us to recognize and count visitors and see how visitors move around our Services.
- Functionality Cookies: Enable us to personalize content, remember your preferences.
- Targeting Cookies: Record your visit to our Services, the pages you visit, and the links you follow.
You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, some portions of our Services may not function properly.
Children's Privacy
Our Services are not intended for children under 18 years of age. We do not knowingly collect personal information from children under 18. If you are a parent or guardian and believe we have collected information from your child, please contact us immediately.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. The updated version will be indicated by an updated “Updated” date and the updated version will be effective as soon as it is accessible. We encourage you to review this Privacy Policy frequently to be informed of how we are protecting your information.
If we make material changes to this Privacy Policy, we will notify you either through the email address you've provided to us, or by placing a prominent notice on our website.
10. Contact Us
If you have any questions about this Privacy Policy, please contact us:
- Email: support@keyturnclosing.com